Text about the IDOL

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A building is built with the aim of offering an event to the inhabitants of the city.

Its form gives the possibility for the event to happen.

In return the event offers the building the chance to overcome its state of being solely built mass and become an Idol.

For this to happen, the event needs to be spectacular.

A spectacular event that induces a heightened state, that can only be experienced in the flesh.

That makes you become part of a unique collective experience.

An event that engenders an altered state, the unfamiliar, the unexpected, the extraordinary, the impressive, the exuberant.

The spectacular event becomes popular among the inhabitants of the city and they establish a strong emotional relation with it.

The building becomes an Idol, which means, the inhabitants of the city respect and admire it for the collective emotions it is offering to them.

Time passes by and it becomes evident that the Idol is condemned to be impermanent.

Its impermanence is directly depended on its own success.

The spectacular event becomes so successful that it starts to attract tourists that pilgrimage to it in masses. This has the consequence that the inhabitants of the city loose their popular event.

Since the form of the event was not conceived to provide a spectacle for tourist masses and the possible profits from its touristic success are obvious by now, the form of the event has to change to encompass its new status.

The state of the Idol comes to an end and the decision has to be taken weather the Idol will be copied and touristic Icons created or if the form of the Idol will be changed in itself to make it become an Icon.

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This page contains a single entry by Matthias Moroder published on November 17, 2008 8:09 PM.

Reworked MANIFESTO was the previous entry in this blog.

Logic of IDOL, ICON and EIKON is the next entry in this blog.

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