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La Chiesa del Sacro Fascino seeks to bring back glamour, a persuasive device that was employed throughout the Church before the Reformation to emphasize the wealth, power, importance and otherworldliness of the institution. By recalling the function of glamour in pre-Reformation Churches, the glamorous church seeks to renew faith. 


Glamour in the Church was used during the Baroque period to dislocate people, by suspending the ordinary routine of their lives. Feudal peasants were tied to the land and were immersed in nature. For them, entry into the space of the Church allowed for the experience of opulence and supernatural beauty, which resulted in the consolidation of religious belief. The Enlightenment and Reformation saw a transformation of Church conventions in terms of glamour. The proliferation of the printed word and Biblical translation allowed individuals to access the word of God and encouraged personal interpretations of the Bible and the world around them. These factors coupled with the rise of capitalism and industrialization planted the seeds of modern individualism. The Enlightenment promoted secularization and championed a belief in science, thereby further contributing to the decline of religious faith and the rise of the state. Contemporary capitalism has emphasized the individual and eroded social ties including those that bind religious communities. The power of the church is diminished. We are isolated, atomized individuals in contemporary society. As people struggle for meaning against this historical backdrop, religious identity will likely play an important role in constructing collective identity.


In the modern era, glamour has been used to cultivate elitism and individualism, defining patterns of inclusion and exclusion. Glamour must be redirected towards community. Rather than glamour being consumed to elevate the individual, La Chiesa del Sacro Fascino harnesses glamour for collective experience. Glamour must be reclaimed by the church to seduce its congregation.



1 Comments

Monia said:

very clear the first part, still from: "As glamour is a transformative device which produces an illusory effect...." it gets weak.

For now i am telling you just few points:
1_ you need to articulate how and why you use of fabric. Why? like it is clear the use of drappery in stone but what fabric gives you more? Is it becuase of the idea of transformation, the idea of dressing for different occasions? (like the wedding versus the funeral...)

2_Also i think when you say "Glamour in the Church was used during the Baroque period to dislocate people, by suspending the ordinary routine of their lives.." it can mean different things. I think when you were using the word "glamour was seducing..." it was more direct.

3_Then you state "As glamour is a transformative device which produces an illusory effect" and "By adopting the techniques of dressmaking,". I think these are the main points: it is clear what glamour is for you, what it creates and which techinque you use. I think this is the main thing and need to get elaborated. Like which type of illusory effect/s? where? how? how your technique makes possible the creation of this/these effect/s? ...

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This page contains a single entry by Erandi de Silva published on May 5, 2008 7:47 PM.

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